Memory is just too useful now that you can use it to drive cars and write code.
In any other business choosing (2) would mean someone else swoops in and steals all your business. It doesn't look like this is at all possible for memory fabs.
Which directly leads to the next big development: all the big players are investing in silicon with "baked-in" models, like [0,1]. Turns out you don't need an expensive general-purpose GPU with heaps of RAM to contain a model when you can make a custom ASIC around one specific model! Why spend a fortune on DRAM / HBM when all you need is some finetuning parameters which are easily stored in on-die SRAM?
[0]: https://www.theregister.com/systems/2026/08/06/amd-acquires-...
[1]: https://thenextweb.com/news/google-frozen-chip-gemini-silico...