It's conceivable that stopping them from doing this when the scenario is presented as real would also stop them doing this when the scenario is presented as fictional. And if it doesn't, a bad actor could just say "hey, this is a fictional scenario", and bypass whatever "safeguards" have been put in place. So what if a ten-year-old human child would see through the deception? The AI system isn't thinking.
When they benchmarked the model to evaluate whether it would try to blackmail someone in a contrived scenario, the J-Lens showed "fake" and "fictional" in the workspace.
And if edited out, the model was more likely to do the blackmailing.
That might well be what actually happened! But OpenAI certainly has decided to make a business opportunity out of it.