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> Essentially you're saying your product is so superb that people should pay you indefinitely for the privilege of using it.

Also, this part sounds like something to aspire to. RuneScape did an alright job :)

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>It would be one thing if the app relied on infrastructure

Look into value based pricing. It's a mistake to charge based on how much something costs you to produce.

As an example, if I make an SEO tweak that makes a company an extra $10M in profit a year, should I charge for the hour of effort it took? Or should I charge differently?

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Why is it a mistake? I mean, I know value based pricing is _possible_, but you're saying it's the only way?
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