In terms of what you get for what you pay for, it's incredible - probably by far the best.
But unless I'm reading things wrong, it does not appear to be top-of-the-line.
At this price range $0.87per 1M they will get a lot of usage of people trying it out. Given the benchmark numbers, for many people and many use cases this will become their primary driver. There are people and use cases where Fable, Sol will work better but those are likely not the target of DeepSeek anyway.
In terms of performance and price pareto curve I don't think any model can beat this today (though openAI is doing some exciting recent work in efficiency) - which is a remarkable feat for the DeepSeek team.
Either way, what a time for consumers of these models :)