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I can see one audience: someone with a bike they already like who only occasionally needs assistance and wants the whole thing removable
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Once you try a (good!) electric bike, you don't really want to go back. Life is just so much better. For urban commuting, you no longer think about heat (getting sweaty), distance, inclines, wind, etc.

Obviously I'm talking about good electric bikes, with mid-mounted engines that detect pedaling strength. These feel great, unlike electric motors strapped to bikes, which feel like, well, electric motors strapped to bikes.

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If the road is even little bit wet like after rain or morning mist, the dirt from the road ends up in your backside without fenders unless you drive very slowly.

Find a bicycle without mudguards and ride very slowly, or just ride on clean roads on a sunny days.

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When it's wet, the engine will have less traction too.
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