On "promptfoo of voice models": that is closer to how it started. At my last company we ran these evals manually, we would even hire native-speaking raters, benchmark, switch if it wins. The evals are the value, agreed. The routing is what makes them actionable: teams told us swapping always looked like an R&D project, so scores alone did not change what ran in production.
On prompt-based voice gen and reference-audio cloning: agreed, that is what we see too. It makes continuous measurement more important: the same style prompt behaves differently per language and per content type, so we rank the voices themselves, tagged by use case: https://benchmarks.speko.ai/tts-voices
I've worked with hundreds of enterprises on voice AI and voice agent solutions. In my experience, this isn't true. Or rather I should say, the people actually paying for voice agents (i.e enterprises) are not moving towards STS solutions in a meaningful way. The composability, observability, and reliability profile of STS systems is not amenable to enterprise criteria. Not to mention costs.