IIRC, at one time, in Aotearoa/New Zealand at least, Coca Cola Amatil (or whoever it is) had trademarked 'Always'. It may have been some other word, but it was definitely a common word. And it wasn't the particular branding, just the word
replyseems they've ruled the practice is ok:
replyhttps://www.reuters.com/legal/litigation/warby-parker-fends-...