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Openrouter is fragile, one good competitor and they are at risk.

Or if one of the provider suddenly decide to forbid openrouter from using their api. Why would they do that tho ?? Well it's not like execs never take dumb decisions.

In my humble opinion, it's extremely overpriced. But then, it's just the standard with AI currently. Divide every ai company valuation by 1000 and you might get it's real value.

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Yes, you can get better pricing if you do it yourself. But the true advantage of OpenRouter is that, in a space where there's a new model being released every week, you can easily switch to whatever model is best at any given time without having to set up accounts with multiple providers. Or you can just experiment with the latest release. Their product is the convenience. Of course if you decide to only use a specific provider or two, then you don't need OpenRouter.
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But it's not really that difficult to make a clone of OpenRouter's service. What they do isn't really that original.

Their only value comes from the fact that the currently have lots of traffic. And I dkn't think that their cumstomers are really bound to theur servuce. They could switch to a competitor without too much hassle.

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Yes, but as l9ng as there's no clone, they're good. On the potential clone side, I guess many will be put off by the fact that "there's already OpenRouter". Also, a clone would need to find a way to make existing OpenRouter customers to switch, which isn't easy.
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Will that necessarily be true in the future? Would we not expect that openrouter will develop the ability to negotiate special pricing?
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To add to this; payment infrastructure requires a lot of heavy lifting. There's a lot of regulations you need to adhere to, different payment systems in different countries, settlement, chargebacks, etc.

There is a reason why not doing your own payment processing is a thing.

OpenRouter may have some interesting things in streamlining the process of switching LLM providers, but it is indeed something easy to replicate in comparison to payment processing.

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