Genuinely so confused about your last sentence, please explain…
replyThis is a weird metaphor - why do you think people buy matcha at coffeeshops or use peptides? Those two things don't have anything obvious to do with each other, let alone with Omarchy.
replyexcept that all three things are getting a lot of social media clout.
replythey just keep pumping out short form videos or yapping heads talking about how they use x to do y better than any of the old stuff...
I think this is the OP's point. they all exist because there is a lot of noise about them existing and being used.