It's arguably worse. Jason Arday was doing qualitative work in education. Nobody pays any attention to anything UK educationalists write. Dan Ariely was a genuine superstar and writer of popular bestsellers (with academic content).

Dan Ariely was one of the biggest disappointments and betrayals of my intellectual life. I found the "research" he did to be mind-blowing, groundbreaking stuff at the time, and I told many people his work, sharing his papers and podcasts as a true enthusiast.

I am astonished that he holds an academic-adjacent position anywhere, no matter what his regrets might be today. Private redemption shouldn't be out of reach, but it shouldn't be possible for him to hold a position at any institution concerned with uncovering Truth. He should have resigned out of respect, if his institution was too gutless to do so. It's a tragedy.