The orphanage's rising success serves to limit the supply of orphans. This means that there aren't as many free-roaming orphans available for crushing as more of them get taken off of the market.
This improves the supply-and-demand ratio for orphan-derived products. A successful orphanage means that the the orphan crushing facility can make more money while doing less of that tedious work of -- you know -- crushing orphans.
(I don't know what kind of secondary or tertiary games could be played with anonymous matching donations to archive.org; my creativity has limits. But I do know that my support for enabling people to make informed personal decisions is approximately boundless, as anything less would be stifling.)