The technology is produced by a public company. And, in this case, the company is useful context for this story since it has just recently agreed to pay about $18 billion to resolve a multistate lawsuit claiming it intentionally designed addictive platforms that harmed young people's mental health.
You cannot detach the technology from the company. It's definitely not a neutral artifact.
It's impossible (or at least dishonest) to try to simply discuss the pure technical aspects of The Torment Nexus.
It's just tradition at this point.