But Graphene doesn’t mean anything to the general public. People aren’t buying “an iOS device”, they are buying iPhones. People aren’t buying “an Android phone”, they are buying “a Samsung/Galaxy” or a “Pixel”.
Mind you, when I say people, I mean the general population. Not those actually interested in these subjects.
My point is: people don’t care about these specifics, people care about having a frictionless experience (or as close to frictionless as possible). Having to explain what Graphene even is is friction enough for most people to not even bother listening to your explanation.