Starting from a business POV one should inflate terminology, hack together an MVP, and see if the market demands it before doing hardcore R&D.
But starting from technical/craftsman POV all you see is a hack and a lot of big words, so it’s easy to become jaded.
I've been unable to find a good use case for now.
I think the point being made is that Jev is great but it has no competitive moat, and open source versions will very soon catch up if their secret sauce is just synthetic data.
(Whether or not that is true, I don't know.)