When you see an attractive woman, do you have a choice about whether you think she's attractive?

I would say that is so instinctual as to not be a choice, even though different people have different opinions about who is attractive. And yet we know that men in particular go to great lengths to be with attractive women, some to the point where it becomes an obsession.

What about food? Do you not like things that have a bit of fat, sugar, and maybe some crunch to it? There are clearly people who, despite having all the necessary information, will eat too much, to the point where they become ill from it. How is that a choice?