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Of course. Privacy is a feature that increases their product value. Moreover, they could get into trouble with the GDPR if they secretly included tracking information in their images.
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So the obvious move is that marketing materials sing how it’s super private, while actual steganography encodes everything to uniquely identify you. If someone discovers something wave it away (and crack down on pesky whistleblowers), eat the fines if the worst happens.
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That's not an obvious move, that's an non-obvious, cynical, "let's assume they are evil and don't care about heavy fines" interpretation.
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Which is 100% consistent with Google and OAI behavior and nature
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