Come Back Alive was founded around 2014 and has operated continuously since. This is a conflict where long-term investments pay off. Also not saying they and others don't do short-term keep-up work - they do. But it's also important to develop education facilities and care for veterans.

That's what people at most other foundation thought in 2022, yet here we're in 2026, and the war is still going.

And to be fair not all Come back alive projects are long term, they provide cars, cables, laptops, portable power stations etc., but these do not engage public enough, so their media team focuses on more interesting projects.

What "long term" means is also differs, they put a lot of effort into their training centers, but now the training cycle of one person is several months (I assume, I don't know exact terms), which is not that long.