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Well it's not just the Chinese makers doing it - all the western brands who are trying to sell to china (so BMW, Merc, Lexus etc) are supposedly tweaking their designs to appeal to the huge huge huge Chinese market. Makes sense. And the expensive foreign brands (Vs indigenous) adds extra cachet to the "I'm important/gangster so get out of my way".

It's a status and wealth thing.

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E90 is the best design by a large margin.
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Not only best design, also a better interior, steering feel and engine lineup than the F30 that came after. I get a bit sad when I see an F30 on the road.
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