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there are approximately 450 in existence.. (ever made) Lets assume this car costs 1M each. (i bet its less) so if they sold 450 of these they'd make less than 500 million.

If they ever deliver a single unit that's a low enough bar to make it completely economically infeesable.

if they somehow managed to sell a couple of thousand... it might become profitable.

this has to be just a fantastic bit of marketing to jazz up their share price.

also.. I'd love to see a blooper roll of making it do these things...

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I suspect the blooper reel is less interesting than we’d expect. SpaceX has demonstrated competency at putting cold gas thrusters on arbitrary masses and making them move as desired.
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