A lot of the people paying the price of a car for a piece of mass produced cardboard aren’t doing it just because it looks nice they are treating it as an investment much like the man featured in the article when he bought the cards in the 2000’s, only difference is he could buy collections in bulk for hundreds of pounds while individual cards are going for thousands of pounds now.

> The value is purely artistic. Which is its own value, to be fair. But people aren't buying these expensive cards to use them in the game. They just want them for the art (or simply the rarity)

I think its pretty much just entirely based on a current hype cycle, not even really art per se, I mean the cards aren't hand drawn or anything, they are mass produced cardboard.

Eventually the market will implode like the sneaker resale market did and people will move on to the next thing that gets hyped.