> Despite the increase in awareness, use of the term to describe oneself has not greatly increased over time.[4] As of 2018, use of the term Latinx was limited nearly exclusively to the United States.[29] Manuel Vargas writes that people from Latin America ordinarily would not think of themselves using the term unless they reside in the United States.[29]
Maybe it didn't technically originate in privileged English speakers but it certainly seems to have arisen in popularity among them.
As someone who lives in a 99% hispanic region in the US, I've never heard anyone use this term to identify themselves. We're right on the border and that sort of thing seems to mainly happen in larger cities north of here.
To the extent that the term has become widespread, it seems to have piggybacked on other diversity and inclusion efforts. People who identify as Latino/Latina seem overwhelmingly to dislike the term.
> Among Hispanic and Latino Americans, knowledge of the term is not widespread, and reception to the term as a potential classifier for the entire Hispanic/Latino population has been overwhelmingly negative. A 2023 Pew Research Center survey found that roughly half of U.S. Hispanics were not aware of the term Latinx; of those aware of it, 75% said it should not be used to describe the Hispanic or Latino population, preferring instead the terms "Latino" and "Hispanic" by large margins.
Ironically, the also relatively uncommon “Latine” is in decline but still more popular than Latinx for all of recorded Google trends history. Except in the US. Of course.
https://trends.google.com/trends/explore?date=all&q=latinx,L...