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More and more off-topic, but this made me wonder: this interactivization would work much better for some works than others. Many comedies are scripted so tightly that I can't imagine any wider world around them (also, on the other side, Memento), while something like Twin Peaks would be perfectly expandable into a world (if you somehow had David Lynch in a datacenter, which sounds oxymoronic).
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The problem with an interactive Twin Peaks would be finding your way out of it :-)
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> I for one would love to be able to experience Godzilla Minus Zero interactively.

So would I. But I don't not want to experience it as a movie. It'd be something separate. Not an upgrade.

Which makes Sam's comment the inane blather of a pitchman. We don't need to bend over and try to steelman marketing dross. He doesn't care if that statement means nothing, why should we?

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Oh, I see your point. I didn’t think of “movies becoming video games” as meaning there’s no such thing as a movie anymore. Kind of like the false argument about evolution, “if we can from monkeys why are there still monkeys?”

Movies come from books, but people still read.

But I get the point.

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