> Now we got the foldable iPhone and a touchscreen MacBook.

And the HomeView, which also feels like it lacks a clear “killer” use case.

Maybe I’m just not the intended audience for any of these products, but I’m also starting to wonder if Apple are throwing things at a wall and hoping something will stick.

Tim Cook and his lieutenants were decidedly running on fumes for the last 2-3 years. That's how long these products take to plan and design so that's what we're seeing right now; the last of the Cook era is being released now. Wait for 2-3 years for Ternus and his gang to start doing their work in hardware; on the software side they've already reversed the direction and its hopefully getting better.

Apple nowadays feels like it’s rudderless and grasping at everything for $$$, in turn giving up on their OG design principles.

First Liquid Glass, then the 17’s design, then ads and ecosystem subscription bloat, then Duo/HomeView, and now the touchscreen Mac. Jobs is rolling in his grave.

How else would they get consoomers to keep buying?

I am a dev with a m1 air 16gb and I have 0 reason to update yet, it's been 6 years now, laptops are solved for 90% of people, they need to introduce gimmicks to create demand

Also they lost the simplicity to their product lineup.

How come they just released a Macbook Pro yesterday with the latest M6 chip, to release the day after another Macbook Pro with a year old chip?

Why is there not one Macbook and one Macbook Pro?

The people who made Apple what it is today are long gone. The planks have been fully replaced

>When they introduced the Apple Pencil and people were like “haha it’s a stylus”, the thing was decidedly NOT a stylus

Ironic: when they introduced the Apple Watch, the narrative around it was "whatever it will be, it WON'T be just another smartwatch" and yet it was.

This. 100% this. My first look at their marketing images resulted in "well, that's the most awkward looking thing I've ever seen."

Apple lost its magic long time ago.

Foldables are somewhere between 10 and 15 percent of Samsung flagship sales. It's foolish to underestimate them because Silicon Valley was all using slabs. The rest of the world isn't so prudish and after sleeping around some many settled on foldables and have been using them for many generations. Moving 10-15% of your high-end sales into an ultra-high-end is a huge win.

The Duo does have a killer use case at least for me: multitasking

Game + Video

Messaging + Browsing

App + Development

Notes + Research

etc