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That's every product launch ever... if it's not been built yet, you're always looking at a render/photoshop/fake
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Scam in this context would mean selling people a product or technology that won't ever exist. This is the opposite of that.
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If they don't deliver the product in the image they've shown, Q1 2027, will you admit its a scam then? What would it take?

It's absolutely clear that if they're using AI generated images, they haven't even gotten a physical design of the product they're trying to sell.

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You're condemning them for spending all their time making the product work instead of...focusing on their website? Bit strange to call someone a scammer for doing the opposite of what scammers do.
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On the other side of it, I've been following Brilliant Labs' Halo smartglasses since they were announced last summer, with a shipping date of "November 2025"... which soon became "Q4 2025", then every two weeks since then has been another delay. As of October we finally confirmed that nearly a dozen people had received units.

So yeah, I don't think it's unwarranted to be skeptical when somebody shows an AI render and says "we'll ship this within 6 months".

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