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Zero Hour: Telling time was a matter of survival and strategy during WWI (2014)

(www.laphamsquarterly.org)

> “Wristlets,” as they were known until the 1920s, were designed for women. As the name implies, they were essentially bracelets designed for showing off jewels (and shapely wrists), and were equipped with a tiny watch face for decoration rather than practicality. It would take one of the twentieth century’s greatest rebranding campaigns to persuade military men to strap time to their wrists.

TIL

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