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The point is that there are surely targets that are better funded and thus more likely to pay out large sums of money in order to fix things.
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Definitely, but ransomware groups generally have incremental customer acquisition costs/margins that most other industries can only dream of. They'll encrypt first, ask questions/set prices later. The whole process might even be fully automated at this point, "thanks" to cryptocurrencies.

I remember hearing that they do have customer support, though! Not sure if you can escalate to a sales rep to get a personalized quote or non-profit discount from there.

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I think Darknet Diaries talked about that. I don't remember what episode.
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> Not sure if you can escalate to a sales rep to get a personalized quote or non-profit discount from there.

some groups offer it (not out of goodness: rather on price discrimination grounds)

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Really? Have you seen a man eat his own head? No? So then you haven't seen everything. And neither have I.
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