upvote
A costly gamble for tech they really wanted that wasn't mature yet.
reply
They were still late, just not late enough.
reply
Dominating the market??
reply
Honestly seems like a supportive argument. Yea, your amendment clearly shows Apple isn't always right/late, but Vision Pro is an example of them being early and how far they miss when they're early hah.

(I don't have a side in this discussion)

reply
And I’d add that like AI, there was clearly a conflict inside Apple between people who wanted to be in the game and the people who correctly recognized that it wasn’t yet where most consumers wanted.
reply
Like AI, the Vision Pro would have been a better product if Apple told the detractors to shut up and ship out. NPUs and AR are not going to sway consumers or compete for market share.

Nevermind the godawful Liquid Glass UX they cooked up and imposed on everyone else...

reply
Vision Pro failed

Apple fails at every novel thing they try and crushes it at every thing they copy

reply
The iPhone was revolutionary. There really was nothing like it at the time. The closest thing (the PDA) was _nothing_ like it.
reply
there were tons of smartphones on the market prior to the iphone. i used several of them. mostly windows mobile devices that required a stylus or keypad for input. they had apps stores, web browsers, email, etc. copy and paste, which the iphone lacked at release. from a functionality stance there were many options very much like the iphone available. the interface on the iphone was nicer for most things, and it had a nicer web browser. not a different world of functionality at all, just a bit nicer overall but also with some big trade offs.
reply
A world of difference. Completely different products.
reply
That doesn’t fit: Apple’s been experimenting with VR since the 90s and Vision Pro was hardly novel–well executed, but not novel. I think it’s more complex where you have to think about the products executives and Wall Street analysts want to exist providing pressure against the “is it good enough to buy?” response.
reply
Apple Watch.
reply
There were literally thousands of smart watches that were launched prior to the Apple Watch

Garmin anyone?

I think Timex and Casio even had ones in the 90s

reply