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I hope they sell a higher priced monthly Apple One bundle which allows people to pay extra to not see ads in Apple Maps. Can even make it multiple tiers for no ads in Apple TV and Apple Maps, or maybe privacy plus tiers so they can earn more money by not selling search history.
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Personally, I hope the lack of advertisements in Apple Maps comes bundled with the fact that I purchased an iPhone. A lack of ads is a selling point.
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Especially when ads win out over UX. Just a month ago I searched for UPS locations in Google Maps and filtered by open, and one place nearby popped up. I put the package in my car and drove over and lo and behold they were closed. When faced with a choice, Google chose to be greedy and make money on an ad unit over providing the correct user experience.

I've used Google Maps for two decades and have 1000s of saved pins. I could have been a customer for life. Haven't used it since.

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My comment was tongue in cheek. They are already here:

https://ads.apple.com/maps

Which means the only other option is to hopefully be able to pay Apple even more to not have to see ads. Maybe buy more Apple shares to share in this "advancement".

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Just because they are hear doesn’t mean they can’t ago away.

Under Jobs they tried iAds. The idea was to make ads so high quality that people would want to interact with them, and they had to go through a vetting process to ensure there were no dark patterns that would make people scared to tap an iAd. After a while, it was decided it didn’t work and they pulled it.

A company is under no obligation to continue bad ideas.

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God that's really disappointing, having ads in the app store was bad enough but in an app I use everyday lowkey makes me reconsider using an iphone. I know I can always install another app but I feel like apple's moat is their 1st party software and them cheapening it to make a few cents is really disappointing. It feels really dumb going to a nice apple store opening up the app store for the first time on your $1k+ phone and you're immediately served ads so apple can make a few cents. The customer experience downgrade does not seem worth it to me.
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Add Apple News to the list. Paying for Apple News and still getting paywalled by various sources was insane. I don’t know who approved that, but it turned me off the whole service.

Apple Maps really needs to up their POI game. They have some native data, but I’m still regularly seeing images from 3rd party sites and get prompted to download the app. I understood it in year 1, but we’re 13 years in now. This is the primary reason I keep Google Maps around.

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It's remarkably annoying, as a business, to keep your Apple Maps data up to date. But, thankfully, they seem to have ended their partnership with Yelp.
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> But, thankfully, they seem to have ended their partnership with Yelp.

I’m not so sure about this. Tapping around to some random businesses around me, I see photos being pulled in from Yelp, OpenTable, and Foursquare.

When I try to view the photos full screen, OpenTable and Foursquare images work seamlessly. Yelp prompts for an app download to jump me over to their world, which is a horrible user experience.

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Friends don't let friends support Yelp. Hopefully that's all just cruft. Apple used to get things like open hours from Yelp, but now they have their own, complicated, Apple ID location that I never remember to update and have to go through typical Apple ID machinations to use.
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I just opened maps and took a look. Kinda shocking to me that there doesn’t appear to be an obvious or easy way to add POI data. Google Maps is huge on promoting users to supply UGC.
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They should charge for it.

If you buy the 'iPhone Max' for $1500, you get ads, and if you buy the 'iPhone Max ad-free' for $3800, you don't get any ads in the app store, apple maps, apple news, or the various other apple services you use on only that one device. Similarly, you need to buy the ad-free edition of the iPad to not get ads there, and the ad-free version of the macbook for no ads there, and each of them can cost ~2.5x the cost.

I think that would be better than a monthly subscription since you'd just pay it once and then never think about it again.

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There is no way they’re making that much per phone on adding ads.

YouTube’s who platform is built to show ads and run by an ad company. They are likely going to be much more profitable than a few ads in the App Store and Maps, and I’ve read Premium users are more profitable than ad-supported users. They are charging $160/year after a recent price increase. The fee you’re suggesting would be over 14 years worth of payments.

Amazon lets users remove ads on Kindle for a 1 time fee of $20, and people keep Kindles a long time.

The goodwill alone would be worth more than $20, considering iPhones already have margin (unlike most Amazon hardware).

Apple has been using security as the tent pole feature to try and differentiate themselves from everyone else. One of the reasons all the other platforms feel insecure is that ads imply data collection. If they really want to “think different” they need to stop following the crowd and operate a system that doesn’t create the compromised incentives that ads tend to come with.

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They'd have to have an iron will to not do what every other leading platform has done, which is to:

- Gradually "make the line go up" by ramping up ad volume until the product is terrible (thereby ruining Apple's reputation among the 50-90% of users who aren't paying the ad-free prices).

- Periodically nerfing the premium ad-free tiers and putting ads into tiers that were previously ad-free.

- Purposefully making the lower tiers worse and worse in order to squeeze out marginal increases in conversion rates to the premium tiers.

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