The football World Cup 2026 is being broadcast in 1080p with washed out colors. Yet every shop was advertising 4K OLED for the best experience of watching the matches.
The TV channel broadcast was 50Hz, 1080p and used image compression. They did not broadcast the master stream directly. That would have cost too much money.
It feels misleading to advertise a 4K OLED as the best viewing experience with such a poor source signal.