Insta360 is a Chinese company designed in Shenzhen and built there, too.
People think this doesn’t matter, but GoPros are used all over in aerospace. If we replaced the brand with Insta360, that puts a big attack vector all over the place.
A similar pattern happened with drones with DJI, intentionally killing all non-Chinese drone brands. And with BambuLabs (founded by ex-DJI) with 3D printers (the only good non-Chinese printer that doesn’t cost 10-100x as much is Prusa, and they’re facing extremely strong headwinds).
Legitimately better Chinese products (incredible engineering) that have massive industrial policy support, probably industrial espionage support (as in the case of DJI for certain), massive influencer marketing campaigns, and near zero cost of capital. When China wants to deindustrialize non-Chinese industries for strategic and/or natsec reasons, they are incredibly good at it. (And note it’s not US-only, China targets basically ANY brand that isn’t Chinese. China absolutely does this to Europe as well… and you can see them doing it in real-time with automotive.)
The only surprising thing to me is how people just act like it’s not happening. I guess for people who don’t have any experience working on federal government adjacent aerospace stuff, the idea of natsec considerations for IT hardware seems entirely abstract, but it’s incredibly real if you do.
Didn't they bring hundreds of millions out of poverty, and built amazing cities and facilities in the past 30 years?
>Domestic consumption in China is famously low
Compared to what, the US? Compared to China is at a historical high, isn't it? And they're doing quite well even compared to like 70% of the world and rising.
Yes, but China-bad ideology demands that we ask ”at what cost?”
China overproduced STEM grads so that their industries could hire them for pennies on the dollar. They had to withstand insane competition starting in elementary school, only to end up unemployed or doordashing.
This isn’t a PRC specific thing either, TSMC is infamous for having PhDs doing night shift lab tech work for pennies (comparatively).
Engineers from Taiwan go to mainland China these days to earn more money. Taiwan was pretty brutal with personal sacrifice in its development as much or if more than the mainland. We could say similar about Korea, Japan, and Singapore as well. This is why Asia seems to be taking over the world now, but the people are about as happy as you’d expect.
I don't know why people keep bringing this up as though it is surprising.
In almost any field other than AI PhDs are underpaid on average.
There are many, many bio PhDs working as lab technicians.
Basically true, but not much more than that for most Chinese. The urban modern success story presented to the world is a surprisingly small segment of a notably larger population and even for many in that smaller more fortunate segment the gravy days are long ago and no sign of returning yet.
https://eastasiaforum.org/2011/08/19/in-the-city-but-not-of-...
https://www.theguardian.com/world/2026/jul/16/hong-kong-book...
Five arrested in Hong Kong bookstore raids in ‘seditious’ materials crackdown
Third round of arrests linked to independent bookshops widely regarded as clampdown on dissent in territory
So did the western world.
Ask Poland, the Baltics and East Germany if they want communism back. I'll wait. :)
I am so tired of the praise of China online while condemning the west. Worst part is you probably live in the west.
*Nono, dont reply, just downvote instead :)
China has built high speed rail, a quality universal health care system, and huge tech and mfg sectors. It most certainly is orders of magnitude above East Germany, and not even the same type of socialism.
There are good things about the West and good things about China, it’s not as simple as “our side good”.
They only got it good when the USA opened relations in the 80s something they never did with Soviet.
China does not have universal health care.
China helps Russia invade Ukraine. That is simple. Unless you like that too?
Also, where do people want to live? North EU. Yet when we keep our lands people call us racist.
I don't see any merit in these simplistic world views.
The world isn't Lord of the Rings, it's more A Song Of Ice And Fire.
What I'm tired of is zero-sum jingoistic nationalism of any kind. Can we just be happy for all of the world to prosper?
edit: I didn't downvote you but it's probably the uncalled-for cynicism.
We could, but don't expect the results to be as clear cut as you think :)
https://www.spiegel.de/international/germany/homesick-for-a-...
https://www.economist.com/europe/2017/10/12/many-eastern-eur...
https://www.pewresearch.org/global/2009/11/02/end-of-communi...
https://brnodaily.com/2023/11/20/news/poll-17-of-czechs-say-...
https://english.radio.cz/poll-less-25-feel-better-now-under-...
https://en.wikipedia.org/wiki/Communist_nostalgia
https://en.wikipedia.org/wiki/Ostalgie
And of course 2026 China is the very opposite of some failing economy, like Eastern Bloc countries have been in 1989.
It doesn’t even have to be foreign - it can just be corrupt self interest.
What other explanation is there for attacking Venezuela and Iran?
You could ban Chinese IoT devices. Or spur local industry. But we aren’t talking about the military relying on Chinese hardware or something.
It seem to me that China choosing to subsidize industry it is not so different than the US choosing to subsidize Roads, Autos and OIL.
In both cases it does seem to work splendidly as intended.
Other than political inertia (or economic reasons far beyond my ability to fathom) there is nothing to stop the US from following suit.
I accept "free market" is a term of art probably from before global trade reality and could be narrowly redefined to mean whatever one wants (or wanted when it was coined) but in my ignorance I see it simply as free to choose actions and responses.
But I am far far away from opinions I am qualified to hold, think I will shut up now.
I think even the Chicago school would agree that roads should be public
> autos
I absolutely detest US policy with respect to autos so I will not refute this
> oil
Matter of strategic importance that isn’t related to spying or subterfuge. The Nazis probably would have won WWII if they hadn’t run out of diesel. I’m not sure digital cameras come close to this.
I do know liberal is used as a derisive term by the people we (US) are being led by which leads me to cognitive dissonance parsing your statement.
> As a country that’s suffered from the US subsidising its own industries
New Zealand. Meat exports and dairy.
https://www.oecd.org/en/blogs/2026/06/industrial-subsidies-h...
As in "selling below the cost of production".
I would say that China is trying to steer the car makers away from competing locally, as it's going to result in a price war. But that's not quite dumping per se.
It's almost like you believe the US remains interested in promoting free trade.
If it did, it wouldn't be levying illegal and constantly changing import tariffs, in violation of international trade agreements that it has signed up to.
You cannot buy them because they are dumping them??????
It's the thing that happens when a foreign exporter sells goods in your country below their production cost (or far below what they're charging domestic customers). It's done to fuck up the foreign markets for those goods, or, in China's case, as a relief valve for malinvestment.
China drastically overfunds EV production. There's a whole weird story where provinces apparently competed to get slices of the EV production business, which resulted in a large number of competing firms, producing far more vehicles than the Chinese domestic market could consume.
This isn't just a US thing. Europe tariffs the heck out of these cars.
If they're being dumped there is an oversupply, and people are spoilt for choice. The market is awash with the dumped product.
Not being able to buy them is the exact reverse of that.
Your claim is that the reason people cannot buy the vehicles ISN'T because they are being dumped BUT because the government SAYS they are being dumped and has therefore actively prevented them from being sold.
The supposition is that it's an accurate claim by the governments - there are reports that the Chinese manufacturers are being restricted by their government and that there has been a period of over production, but how much of that is true and how much is propaganda is very difficult to actually ascertain.
How do we make a system everyone is to abide by when the US can just rewrite the rules when it suits? Order collapses when a huge country behaves this way.
The US chose their market (arms). The Chinese chose consumer goods. Go figure.
Not saying this is uniformly bad, because without the law the number of businesses with the ability to manufacture this stuff would trend toward zero, but it is a form of subsidy.
That's before we discuss the advantage Boeing has in the commercial market thanks to DoD contracts.
Your link shows that the US exports the same as the next 20 countries added together. That suggests some market dominance.
I also suspect these numbers do not include "military aid" - where weapons and munitions are "given" by the US to Ukraine wherever[1]. (But they may, I don't know.)
I agree though that the primary benefit of this is not "sales". And even if it was these aren't consumer goods. So it's not easily compared to China's approach. I'm not suggesting it's a terribly good subsidy. But it's still a subsidy.
[1] there are a lot of political benefits to be gained by having bases in foreign countries, or by port visits by US ships. Unfortunately most of those benefits have been eroded in the last 2 years. The gutting of USAid (which saved basically nothing), leaving the WHO, the tarrif nonsense, bombing Iran - all have destroyed a benevolent reputation 75 years in the making.
It winner takes all econony is literally based on destroying the competition as such.
Anything the federal government pumps money into tends not to do as well.
Stop crying already. US subsidizes a boatload of things.
I generally agree with your point about value extraction vs. re-investment.
Equities are literally investments in business. Equity is a line in the balance sheet for every corporation.
Same for BYD vs Tesla and every other car. It is easy to win in the "free market" when you give away your product.
Same for Uber and Lyft for many years — subsidized by VCs until they gained massive scale, effectively killed all the other competition, and now the prices have gone up when they have a lock on the market, a large moat, and the VCs want a return. In my area, what was a $30 ride to the airport a few years ago, far cheaper than any airport service, is now $89.
The entire concept of a "free market" is idealized to the point of fiction.
China's covert military training of Russian forces last year was personally approved by President Vladimir Putin's defence minister and directly involved at least four Russian and Chinese generals, according to two European officials and documents seen by Reuters.
https://www.reuters.com/business/aerospace-defense/russia-ap...
https://en.wikipedia.org/wiki/Support_for_Russia_in_the_Russ...
One of EUs biggest trading partners wants Ukraine to lose to Russia...
https://www.scmp.com/news/china/diplomacy/article/3316875/ch...
Iran helps with Shaeed Drones as known
https://en.wikipedia.org/wiki/HESA_Shahed_136#Geran-2
With Chinese parts btw.
North Korea is in too with 10k troops at least and massive ammo. Traded for food and wheat from Ukraine.
What would the attack vector be? I’m not saying there isn’t any, I don’t know much about aerospace and this sounds interesting.
The cameras. But quite how, I don’t know.
Rather than actually getting real on China and their abuse of the postal system, it’s all about tarrifs on penguins.
Biden did far more with the chips act, but rather than building on that trunk failed to enact any meaningful change. And of course make billions in the side from bribery.
> GoPros are used all over in aerospace
They hardly have time to compete, busy as they are with foot-shooting practice.
Stuff like this: https://sensofusion.com/dronefactory/
Edit - should add, early in the war Ukraine was crowd-sourcing drone parts from citizens with 3D printers at home. This likely grew from that.
You can rapid manufacture moulds too, cnc alu is good for 1K shots easily.
If and when AI commiditizes professional services, it would be good to have modern industry to fall back on. With 3d printing the gap isnt insurmountable yet.
However, our country is run by lawyers, not engineers, so I dont have too much hope. At least a lot of our billionaires started out as engineers...
So if we're getting spied on anyway, why not buy a better product?
The U.K. has just nationalised a steel plant which had been bought by China to stop it from being destroyed, and of course the economic right wing hate this as steel is far cheaper to import.
If that scam of a man wins the next election, it’ll be quite the show.
There are estimates as high as 10% of GDP, though 6-8% seem more agreed upon.
Trump reached 55% and became president. Twice.
Pot. Kettle.
But unlike the USA, at least Britons realized Brexit was a mistake. And that Johnson was corrupt and a liar.
I am a citizen of both the UK and USA.
It is astonishing to me that Trump could be voted back in after attempting a coup.
For one, I had a GoPro whose sensor broke after about 20 minutes of recorded. I ended up getting 3 different replacements, all of which also broke. In the end I just forgot about it when my home burnt down in a wildfire. I got an Insta360 with better picture quality that's also been more reliable for a similar cost.
And I would have loved to buy a Prusa printer but I got a Bambu P1S combo for $600, an equivalent Prusa plus the $300 shipping to Canada would have been ~$2500 CAD. For making trinkets for my 3 year old son plus the few random other things I'd make it's not worth it to pay 4x the money.
Maybe it'll forever be this way due to the differences in cost of living but I do feel as though there's a million barriers to entry to building a business in North America, at least a business that's not fully online.
Neither one of those are equivalent to a P1S. They’re 2 tiers above it. Equivalent Bambu printers sell for about the same price.
I have printers from both companies. There are tradeoffs for each, but Prusa isn’t 4x more for an equivalent printer.
I did get a particularly good deal on the P1S combo apparently, the price on their website already higher than what I paid and it's significantly less in Canada than the US with exchange rate. Are they exactly equivalent, dunno, but both are the cheapest Core XY models with enclosure + colour changer that either sell.
Prusa is also cheaper in the US and EU than Canada.
Both are enclosed and both do 4 colors in a variety of materials. Both are the cheapest version of that that each company offers.
IMO it's more like comparing a Honda to a Mercedes. I'm sure the Mercedes is better but a Honda gets you places all the same.
No. Not even close
China wants its place at the table.
With Erope and USA
People seem to think a developed China is a threat. But they are not staying in rural poverty for ever for our sake. That is not a threat.
They are not trying to "deindustrialise" anybody, just finding a place amongst equals
Wasn't that the thing like ~30 years ago? All the western companies pushing manufacturing into China for increased profit?
Capitalism and the west gave all that power away :), you deindustrialised yourselves.
In what way exactly? The camera will magically communicate to the mothership?
Sounds very similar to another US company - Garmin. They are still popular, but have been raising prices a lot every generation, because for a long time there was no real competition [1]. At this point, Garmin watches that have mapping support have an introduction price of >600 Euro. Even at that price point, zooming or panning maps is excruciatingly slow (sometimes taking up to 10 seconds to re-render) because they have used the same CPU/MCU for multiple generations while increasing screen resolution. They also haven't really innovated a lot as of recently and are moving some new functionality behind a subscription.
This has opened a large gap for Chinese competition. Now you can get a Coros Nomad that goes head-to-head with models like the Garmin Enduro for 350 Euro. They don't have full feature parity yet, but they are so rapidly adding features that they will at some point. Also, in contrast to Garmin, they seem to be using modern microcontrollers, so panning or zooming a map is insanely fast in comparison, while still having ~20 days of battery for daily use.
[1] Of the traditional competitors, Apple Watch Ultra and Galaxy Watch Ultra have gotten closer, but are nowhere near the battery life, robustness, mapping support, mapping + workout support, etc.
I just got a Garmin Instinct 3 Solar. It does mapping, and cost me about $300 US.
You're right that it's slow due to a wimpy processor. But the processor isn't because they're too lazy to innovate, but because they have something sipping tiny amounts of power so that I can get a battery life of several weeks.
As a sibling commenter said, the Instinct 3 Solar only does breadcrumb navigation, it doesn't do topographic maps on the watch (there are some Connect IQ apps that can add mapping, but you don't get good integration with workouts).
I use them all the time when cycling. I often plan a route, but when some different direction looks more interesting, I can spot check whether it leads to bike paths that will eventually merge back into my grand plan, erm, route. Or sometimes even for following the route, you want to look ahead by quickly zooming out or get a lot of detail at some complex intersection, where having a full map gives you much better orientation.
Well, except on a Garmin, my Fenix 8 is often so slow that I had to pause cycling to zoom in/out (even more complicated by not being able to do gradual zooming because it does not have a crown).
Yes, I know I can also use a bike GPS or a more generic GPSr with a large screen. I have used their gpsmap line since 2010 or so and even have the gpsmap H1. But having to always carry it around when you have a break somewhere is a drag and I always have a watch on me anyway. So I primarily use the gpsmap for geocaching and switched to using a watch for other activities.
but because they have something sipping tiny amounts of power so that I can get a battery life of several weeks
Coros watches have several weeks of battery life and fast maps. It is laziness (or margin maximization), because they could reach the same power budget by moving to a processor that is on a smaller node.
Their bike computers have a long lasting battery and are helpful for data. But wow are they frustrating. Software update regularly loses the config, the interface is just so painful (laggy touch screen or confusing buttons). The mapping is hard to follow.
Not that Strava mapping on a phone is any better. Why can’t Strava put arrows on the direction of travel?
This has been an issue across the whole Garmin product line. E.g. the Garmin eTrex 32x from 2019 still used the same CPU as the eTrex 30 from 2011. 8 years without a CPU update. And the eTrex was already had miserably slow map rendering in 2011 with maps from that year.
I see people riding bikes worth tens of thousands regularly. They should try a top tier models and see what happens.
I don't know if there are top tier models that run on replaceable batteries you can get at any gas station.
The funniest thing is that earlier versions of the Coros even used the Garmin map format (though as many small files and not a single/small number of .img). Though they have switched to the open PMTiles format in later versions.
BTW, I had a Fenix 7x solar (before a Fenix 8 AMOLED) and it would usually 'only' last about two weeks. I think you can only reach Garmin's stated time if you disable a lot of functionality.
Garmin gets almost 30% more battery life in exchange of not being as fast (30 days)
> I think you can only reach Garmin's stated time if you disable a lot of functionality.
Turning off always-on Pulse ox gets you there. Turning everything off except telling time gets you 2.5x the battery life (69-71 days)
However, my understanding is that Coros just doesn't have an SDK. At all. So it's not really "lagging on features", it's a totally closed platform, that doesn't any have 3rd party apps at all, and will not have them, because it's impossible to write them. I don't know if it's enough of a reason to completely write them off as a competitor, but that does give me a pause. I mean, if I don't have a feature on Garmin, I can theoretically implement it myself, or even hope that somebody else did. If I don't have it on Coros, I will just have to make do.
As a motorcyclist and sailor, their hardware is second to none in terms of build quality and robustness. The ability to look down at my Zumo GPS on my motorcycle in a rain storm on a dirt road and have it respond to my wet dirty glove is a close to magic as you will get.
Then there's the watches, the Instinct range is ok but I have a button that doesn't pop back out, my wife's vivoactive suffered the well known touch failure.
However, as a UXer I will say that across all products the software interaction model sucks balls. "China" can and will produce hardware to meet a price point, its not that they can't build good products.
As soon as "China" figures out how to do good UX, the last moat western companies have will fall.
I don't know about UX, but I've had my Coros watch for a few weeks now and I didn't find it hard to understand. I think it's much easier than when I first learned to use a Fenix watch. It misses some Garmin features though that I'd really like to see like off-course rerouting. But like I said above, they have been adding features at a good pace and a drastically undercutting Garmin on price (most watches less than half the price of the closest Garmin watch).
Apple, Google, and Amazon could all make sense. Google would see the business as an opportunity to strengthen its existing IoT portfolio. Apple an opportunity to add to its integrated consumer electronics offering. Amazon would be more a play to improve GoPro's margins. They could easily push it with prime deals, etc.
I could also see Samsung getting in.
Regardless, expect to see more integration, AI features, etc, after acquisition.
Are there any competitors on the market that also have this feature? I've looked around a few times in the past and haven't found any. Many cameras say that they have an IMU, presumably for image stabilization, but they don't seem to record or expose that data.
I had a GoPro many years ago. Eventually sold it because I needed the money for other things.
Been thinking about buying a new action camera eventually.
Got any recommendations?
The one that interests me the most of the ones I’ve seen is the Insta360 X4 Air plus an underwater case for it.
I want to be able to bring my camera swimming, bicycling, hiking, etc. And I think 360 degree cameras are pretty cool. Hopefully it’s not just a gimmick that loses its appeal after a few hours.
I’m assuming it must be possible, if the resolution is good enough, to post process a portion of each overall frame into an undistorted 1080p (or better) view of the key view of the action, but a lot of people don’t do this (perhaps it’s much more difficult or time-consuming that I’m imagining, or perhaps many viewers enjoy the distorted 360 view more than I do).
Just my two cents, YMMV, etc.
If you just want to store a snapshot of the moment as it was captured, a regular camera that you pointed in the right direction is better.
I have an insta360 X5, it's neat and there's a lot of flexibility, but it does have downsides.
The app is also a pile of crap, it's crammed full of ads, social media junk I don't want, it's slow as molasses, and the size of the app is massive.
Good to know, and reconsider!
Would you mind providing a recommendation you have first hand experience with?
What makes gopro the standard in proper productions (and science etc) is that they're so hackable with the gopro labs software. With that, all the other cameras are toys in comparison for professional usage.
Man I still can’t believe how bad the rollout of the karma was. I remember at the time everyone in my professional circles was buzzing about it. Then they started literally falling out of the sky. Feel like they never recovered
4k on a gopro 13 is far far far clearer. And the stabilization is night and day. Half my hero4 videos are mostly blurry shakes and quite jarring to watch, with a bad fov. The stabilization on modern gopros is magical. The bitrate and quality is orders of magnitude better. You can now pull good quality stills from the video if you want. Hero4 can't handle anything but perfect blue sky in the middle of the day. Etc etc
Yep, something must have gone horribly wrong with QA.
Frankly, after 4k/30 and 1080p/60, there are strong diminishing returns, because most people these days watch videos on their phones in suboptimal conditions (or older desktops that may still be on 1080p), so what are they going to do with your 5k/6k video?
Sure, you can keep doing minor improvements to sensors and optics, but for a consumer it will not justify getting a new model for $500.
Also, competing with smartphone cameras which have gotten better over the years. I bet 99% of people would not be able to tell a gopro video from a phone video.
Such as?
I've found DJI cameras also don't discharge their batteries when sitting, my gopro 11 black is somehow always dead when I grab it even after a few weeks, but my osmo action is still at ~70% after a year.
Insta360 also has some neat offerings, but their software/app is absolutely abysmal, it's crammed full of ads and takes up several GB of space. It also requires an account login.