I find that just by not being cringe, obviously AI or obviously over the top sales-y makes the posts stand out and raise my (consulting) profile enough to land a meaningful number of clients, just as a second-order effect.
Lately I've been even more annoyed at the walls of its walled garden being raised higher, eg. no way to export my own posts, or having to log in to open linkedin shortened urls, which breaks my firefox site containers workflow.
Also in many social situations such as expos, meetups and such asking for a personal whatsapp or phone number can be a cringeworthy especially if you actually want to followup with some business proposal or solicit your services / asking for referal / etc.
At the same time 99.9% of people will be okay to connect on Linkedin and you will have that +2% trust boost that can be sufficient to make sure your message wont be ignored.
So Linkedin is really worth it as long as you are not using it as social network.
I work in the European energy market sector and LinkedIn is one of the to go places to catch up with developments in the markets, the latest the analyses, and upcoming events. And some posts are actually good, you just need to filter out the rest. I wish there would be a better platform for this specific content (maybe I'm simply missing it) but for now, I find it there.
Coming from a computer science background and kinda accidentally ended up in energy markets, I was surprised that LinkedIn is the place for this content I(in contrast to the computer science field).
I, unsurprisingly, am making the same observations. Sometimes I do think about shipping a slim Chrome extension (~Ad Blocker) to classify and filter out useless content. Could make it a bit more bearable and useful.
It has a 'gentle mode' so you see what gets blocked.
I think it's thanks to it that I don't feel animosity towards LinkedIn anymore.
But if you actively prune / curate WHO you add to your LinkedIn, you end up with a feed that is genuinely useful.
What you do need to know is WHY you want to use LinkedIn. It could be to find your next job, finding potential customers, or just keeping up to date with <INDUSTRY>.
Part of the problem is the tech industry. There's plenty of people trying to get rich quick in tech and LinkedIn is essentially made for them. I don't see it as much in other fields where most people don't imagine themselves building unicorn AI startups with VC money and becoming obscenely rich.
It is a way to keep up with opinions about industry news, but at least for tech, I think this is all downstream of what's happening on "short-form" social media. It breaks on Twitter and then you get LLM-powered thought leadership on LinkedIn for the next two weeks.
It's offering was: "Talking about my CV/resume and engaging with potential employers have to be so stiff, corpo and outdated. Why can't it be more casual and easy to do like a Facebook Bio but still usable? Also, business cards suck and get lost. Another thing, working in <insert industry> is demanding and going to networking events is awkward and too full on. I wish I could maintain connections and have occasional conversations with people and actually remember who they are"
This worked for a while. In 2012 to 2015 getting jobs entirely via recruiters and conversational interactions on LinkedIn often led to interviews and other things. Then they started needing to make money, so adverts became a thing, the premium became a thing, then marketing departments caught up and started aggressively promoting crap, then later influencers arrived, and now AI. It's a death by 1000 cuts, it's fundamentally made out of low-stakes dishonestly from people just trying to keep their career going. But the end state is that it's probably the most dishonest social media platform to date. When you have Instagram and Facebook to compare it to, that's quite an achievement.
When they added the story /post section it became a glorified Facebook .
Now that the market has tanked, their feelings may have softened somewhat.
And some of the industry posts can be interesting.
Sometimes I do, reflexively, when I check my messages or some specific people. I get no value out of it. But I do know people who seriously use linkedin, as in read, post, comment, and message people.
Maybe I should give them money :)
I've been in IT since before linkedin existed.
Me and my friends have a lot of jokes about linkedin, a lot of prejudices. I'm going to let you form your own opinion. Trust me, you will form one, once you start working in different offices with office people.
Technical content appeared on LinkedIn.
Not just one or two posts. Tens of posts. Every day. Technical content from the thought leaders in the industry.
Yes, there was still corporate slop.
Yes, LinkedIn still mostly serves for self-aggrandisement.
But there were nuggets of gold, for those prepared to sift for them.
Seriously: LinkedIn is still mostly garbage. The quality of discussion is not great. But it has improved a bit, and given the fractured nature of social media at the moment it's somewhat viable to use it for technical content. It very much depends on the specific area. If you want to talk about the new hotness (e.g. using LLMs to write software) there is a lot. For more niche areas I expect other venues will do better.
Then tech jobs stopped existing and now Linkedin is a pure AI content driven jerk off engine for desperate people without a (real) job to sound important.
I put my situation as "Playing with a frisbee, alone." and your person says "Life is like a Frisbee. You can't control the wind. You can only adjust your throw."
It seems that an LLM is deliberately being forced to generate in the style of LLM slop.
> Kagi Translate is temporarily offline for free users.
Though many follow a shorter sentence style.
Like this.
To go on and on about what they're going on about.
Brevity is the new thing.
Make it short. (Lift, bro.)
insert 10 short one sentence life experiences about words
you can subscribe to my word salad workshop for $5
Anyone under 35 seems to type things in multiple messages on message apps, rather than one :-)
Robots suck, the future is cheap human Labour
> Oops! Our thought leadership engine is experiencing technical difficulties. Please try again.
:(
The problem with the later is AI’s entire sales pitch is to flatten those definition. If you can type it, the AI should be able to figure it out for the most part. You don’t even have to be very clear in your typing. You can just address the AI casually as you would address a person.
Entertainment apps are about increasing engagement. Like an AI driven game, ARGs, or this site. For example, Sora app was an AI entertainment app but it obviously was the wrong approach. I think there is an untapped potential there, but it remains under-explored because most are focusing on productivity now.
There's still some going around of course, but it's far less than the endless stereotypical linkedIn chum in the feed that there was.
I don't know if engaging with that button means I'm less likely to be served such content, or whether it's cleaning up everyone's feeds.
The worst were the ones starting, "I had a client phone me up", and when you'd look at the profile they wouldn't even obviously have such clients, and certainly wouldn't be the obvious person to call in that scenario.
I can't imagine being that shameless, and just to boost an artificial reach.
I would guess it's both cause I've been having less AI slop on LinkedIn for the past few weeks (yet not none).
Friends don't let friends post cringe
Unfortunately, I suspect that it’s being hugged to death (I keep getting the “oops” response). Hope they can afford the tokens.
Whoever did this actually pulled a rabbit out of a hat.
Bravo
10/10 for hitting the satire mark perfectly.
I'm the proud author of Two such stories, if it pleases you:
* The One Shoe CEO
* Advice from a millionaire (true story)
You'll just have to find them.