upvote
>Why another screen?

One of the motivations is to have a "master controller and dashboard" for the (smart-) home that's conveniently always attached and connected to the house itself.

Consider that many houses already have wall-mounted control panels in the main hallway or kitchen for the burglar alarm or thermostat. Replace that with an all-in-one smarthome touchscreen that configures the same security system as well as everything else ... HVAC, lights, blinds, door cam video feed, etc.

Examples of that concept from other home automation companies such as Crestron, Savant, Control4, etc:

https://www.google.com/search?q=Crestron+home+touchscreen+ho...

https://www.google.com/search?q=Savant+touchscreen+home&tbm=...

https://www.google.com/search?q=Control4+touchscreen+home&tb...

Apple's product marketing pages for HomeView at the moment don't heavily promote the idea of customized programming for home automations (HomeKit API) to compete with Crestron/Savant but many observers think Apple wants to expand into that space. (https://www.apple.com/home-app/)

A lot of homeowners don't want to be locked in with Crestron/Savant. Yes, Apple is itself also a "walled garden" but it's a more palatable lock-in situation than the ridiculous re-programming fees that Crestron dealers charge for every little change.

reply
Didn't even occur to me to look for a purpose-built smart home console. I just mounted an old iPad to the wall.
reply
>Didn't even occur to me to look for a purpose-built smart home console.

Sorry for not being clear. The Crestron/Savant panels are not typically purchased separately as 1 item. They're installed by certified system integrators as part of a total package where they wire up the whole house (often new construction).

There have been rumblings and predictions that Apple could expand HomeKit's capabilities to eventually be a real alternative to Crestron/Savant. The previous iterations of HomePod and Apple TV acting as a home hub really wasn't a credible threat but a new product like HomeView is a step closer to the "professional smarthome automation" space. E.g. Apple offering a wall-mounted PoE option is evidence of that.

reply
Yeah, a lot of people are using old iPads for this sort of thing. That seems to be the biggest competitor to HomeView is "old iPad mounted somewhere". The multi-user Face ID seems a big differentiator in that competition and might for some be a good reason to upgrade that old iPad to something newer.
reply
I gave up with these questions, some people will consume and buy anything offered to them. I know obese people who do 0 sport and 0 effort to improve yet buy $800+ apple watch ultra for """health""" reasons...

Make it shiny enough, give people an easy way to rationalise the purchase and they'll buy your shit.

reply
How many people carry their laptop around and put it on their kitchen counter when they cook?
reply
How many don't carry their phone?
reply
I don't enjoy figuring out how to stand it up, or having the screen constantly lock. And I don't want to buy accessories or mess with settings to fix this.
reply
> And I don't want to buy accessories or mess with settings to fix this.

Why is an accessory unacceptable but a new device is fine?

reply
Because its a fixture.
reply
Glue down a mag safe phone charger stand.
reply
I don’t want a phone charger stand to be a fixture.
reply
Okay, but this is functionally equivalent to, and quite possibly literally the same hardware as, a phone glued to a phone charger.
reply
It has the same core hardware and operating system but is configured quite differently. You can’t get the always on, multiuser face recognition behavior out of an iPad even in kiosk mode.
reply
Why would anyone do that in the first place is the real question
reply
So I can view the recipe in trying to cook?
reply
deleted
reply
How did you do it before today?
reply
Just to be clear, I’m not usually using my laptop for this (though I have done before!), but it seemed like a pretty obvious usecase to me.
reply
Rather than turn your old devices into more e-waste, this is also a good reuse case for them, if you haven’t already.
reply
[dead]
reply
You can... print it? Or write it down on a piece of paper, or better a book, with a pen, like everyone did till phones and computers were invented?
reply
And what's wrong with moving a laptop around? They're designed to do that. The keyboard and trackpad give you great tactile control of what you're doing.
reply
They’re not very well designed to be used with dirty and wet hands, and cooking frequently involves both.
reply
FWIW the tech specs don't mention an ipx rating, so not sure how well this would handle dirty and wet hands either.
reply
They're usually big enough to view the whole recipe, unless you got it from some trash website on the first page of Google
reply
Can't you use Siri to have a hands-free mode on an Apple laptop?
reply
And yet from what I can see on the product page this thing doesn't have video apps on it, and doesn't work as an Airplay video target, so you still end up with a laptop/iPad on the kitchen counter.
reply
Is this really a good solution for cooking though? The grid of holes for the speakers in the main column are going to get clogged with food spatters in no time, and they wouldn't be easy to clean. An iPad I can understand, since you can just wipe it off.
reply
Their video ad wasn't convincing either. It was about a family chatting in the kitchen and using the device in the middle of it.

It seemed incredibly fake to me, and I couldn't identify a single interesting use case.

reply
I thought the "ping my keys" was cool until I took out my phone and asked Siri to "ping my keys" and it worked (I do have the iOS beta with the newer Siri fwiw if you try and it doesn't work).
reply
I wish the AirTag made a noise that was locatable instead of seeming to come from everywhere at once
reply
deleted
reply
Because they want to get every single friction out of your life.
reply
Apple (and all of big tech) doesn't want a moment of your life to exist where you're not mindlessly staring into an screen.
reply
"Friction" and "life" are weird ways of spelling "dollar" and "pocket."
reply
Phase 1 : Get every friction out of customer's life Phase 2 : ? Phase 3 : Profit

A braindead customer is a better customer.

reply
It's not designed as a product you need. Neither is iPad or Apple Watch.
reply
This would actually be helpful in the kitchen for following recipes, but the screen is too small.
reply
One personal use case is I have my home set up with smart lights. My family can control the lights from our phones, but friends and extended family cannot. Having a dedicated device like this gives others the ability to control home automations too.
reply
You may not need it but the fruit factory does need it, if only to sell more fruit machines.
reply
unless you are not into home automation you cannot understand how useful this is. Years ago I bought a slightly broken Ipad Pro just to hang it on the wall and control my lights. But I agree the screen size is not right. I cant do shit besides listening to music
reply
According to ATP Podcast occasional rants, Apple home devices aren't really the quality at premium price.
reply
> Ask Siri AI to recommend a new coffee shop

that’s why, obviously!</s>

reply
Because they need new customers.
reply