Low quality "spam" tactics still reel in enough fish to be monetarily worth the "backlash" from customers that find it distasteful and or start to lose trust in the company. The "We promise we don't spam people" metrics and "Consumer distrust" metrics don't talk enough to the "revenue" metrics, but especially have very different cycles: big customer satisfaction metrics like J. D. Power are big annual things, not quarterly reports like earnings. In my experience things like "how often are we calling the same disinterested people to the point where it starts to feel like very personal spam" metrics don't ever really get prioritized in internal reports unless there's enforcement from Legal departments, and even then Legal departments can't "upset the bottom line" and only care about such compliance when it becomes News and/or Lawsuits, both of which don't even merit even an annual review cycle. (In fact, the modern class action lawsuit pretty effectively prevents that feedback mechanism from cycling, because generally the terms of agreement in a settled class action lawsuit is that the class is no longer allowed to sue again for the same problem, even if the same problem keeps happening and is never actually fixed.)
Unless quarterly earnings reports need to include things like client satisfaction and spam tracking, the only metric management will continue to care about, because it also is the only metric shareholders claim to ever care about, is the "bottom line", no matter how ugly the sausage is made to bump it from quarter to quarter.
So any big AI initiative they are apart of had succeeded before it even starts!
Especially in non-tech/non-product companies right now. Look at the age profile of owners and CEOs. Most of them were around for the dotcom era, and eventually they saw that companies that ignored the internet or didn't adapt where completely left behind.
There's a real fear among the C-suite/management that this is the same thing all over again, and if they are not fast enough on the adoption they will lose their business.
To them, AI is an existential crisis.
VS. the inadequacy of ai systems (nondeterministic output, no reference with reality, unknown signal to noise ratio, low effort etc).
But their bonus depends on driving down costs in their company.
I think this leads to a problem because leadership might see metrics showing that the AI service agent successfully helped with 80% of the questions it is asked, but they don’t realize how damaging that 20% is. Over time, more and more of your customer base is going to hit that 20%, so eventually everyone is pissed off at you.
It would be like if 1 in 100 Cheerios in a box were made of poop. It doesn’t matter that most of them are fine, people are going to remember that one cheerio more than the 99 others.
What's more interesting is the cases where it isn't. Those prove that the idea can be good, but it's obviously a lot more work than "have an LLM answer customer questions".
I had to call Geico's claims department yesterday and their AI customer service agent had a surfer bro accent, said "no worries" and "hang tight" and "I gotchu" while trying to follow-up on my claim which made it even more infuriating to interact with. Like... stop with the affectations and fake trying to be hip just be professional and succinct please!
I was just trying to schedule my daughter's dentist appointment and had to spend 10 minutes talking to an AI when I could have found a time that worked in 30 seconds with a human. And at the end of the whole process, she got my daughter's name wrong. It was demoralizing.
I realize the decision makers have been prioritizing the opposite. Making calls take as long as possible but I have no idea what is incentivizing them to do that.
I have no idea how to go about implementing such a thing, but it would be cool if someone picked up the idea and ran with it.
Have you seen "Severance"? It's a wonderful show that shows us a sick truth:
Many people are a different person at work. That different person is devoid of morals & ethics. They are machines intent on meeting metric targets. Nothing else, not managers, not employees, not people, just machines hitting targets they didn't decide on.
How could we possibly expect more?
Of course nothing beats a human with real agency at the company but like, these modern agents could be 100x better than what airlines and internet service providers currently have.
Plus, the first time you encounter it, it doesn't identify itself as a bot for a couple sentences. And it's convincing enough that you fall for it. The feeling of being let down and realizing that you were just talking to a chump robot is severe, and is now associated with my dentist's brand.
I suspect someone is selling these to dentists in particular. Dentists have cash to burn on these kinds of solutions, I guess.
Dentists frequently get talked into MLM scams (which they have a lot of money to lose on) or Scientology management training (which they have a lot of money to lose on.)
Given all that many of them might be happier if they work for private equity, and that trend is stronger with more women entering the field. I dunno if women are really worse at running a business but I think they are better at recognizing that they're not good at running a business when they're not.
My old dentist had $3 million embezzled over 4-5 years by a bookkeeper.
Agreed.
A local pizza place (Tribute Pizza) switched its phone over to an AI assistant that goes out of its way to appear human to such a degree that it inserts random "restaurant bustle" sound effects into the call so it sounds like you're talking to someone standing in a crowded restaurant.
The subterfuge of layering in sound effects to make idiots think they were still talking to a human was a bridge too far and I swore off ever giving my business to them again.
The problem with customer service was never the frontline support agents but rather that these frontline agents are not empowered to solve the problems they encounter. I once had a human agent admit to me I was wrongly charged but they could not refund me on the spot because of protocol. Replace that agent with the smartest model and it still wouldn't have improved that interaction! (Of course, the business saves money if the AI costs a fraction of a human agent's salary.)
I'll take a shot in the dark and bet there was always an obscure/poorly documented way to solve your problem and that the AI could just find it in its playbook faster; it's search after all! It's also not inconceivable to go as far as to wager that a _human agent_ would just have been as effective; maybe the protocol to do it wasn't some obscure procedure for customer support.
----
That said, this is why I'm in disbelief that AI is bringing in as much value to the table as claimed. I realized that in software, it was never shipping the code that was the bottleneck to profit. I could be the mythical 10x productive engineer but all my output is still gonna be gated by things like testing of all sorts, customer acquisition, product development and design. Testing and product dev you could maybe automate but only after putting in considerable legwork yourself.
And of course, shipping 10x more features does not mean you'll get 10x more profit, not even that you'll get 10x more customers.
I have a friend working for an international law firm which has recently made a big push for responsible AI use. (I won't say which firm but the first partner name has to do with croissants and they recently organized an internal AI congress in Spain.) So, they are paying for AI subscriptions but I sincerely wonder if that's adding to their bottom line since their profit is bottlenecked by (a) how much billable hours they can account for and (b) the judicial process which famously moves at a glacial pace.
It's just a pattern I repeatedly notice when I look closer into things. And of course, as we all know, the cost of AI services today is still heavily subsidized by VC money. When that money is gone, I worry we'll be stuck with _expensive_ AI-centric workflows that's not really adding value to the business.
The dealership's decision to hand things over to AI, and to choose to focus that AI on only booking appointments instead of fixing problems is a proverbial F U to me. It's the dealership shifting more work on to me. It's disrespectful and wasteful of my time. By the time I managed to get to a human I was angry and distrustful.
"Fuck off and pass me to a human" and stuff like that.
No one wants this who's calling you. We are literally damaging our company with it.
Just give me a human being or a plain voice menu.
Businesses just don’t want to pay people if they can help it. Some things are inefficient. Get over it.
It's like you hired the dumbest idiot to answer support phone calls who can't do anything other than cold transferring me to someone that can do stuff. It seriously makes me reconsider doing business with them. What critical expense did they neglect in order to have the funds for an AI idiot? It just feels like corner cutting or something to impress stakeholders that doesn't actually improve product quality or worker efficiency, it's just a vanity project.
If you're not willing to build an AI agent that can actually do real work while also being hardened against exploits (see Instagram), do not spend the money. You are either just going to waste money on the dumbest receptionist money can buy or you are giving away the keys to the kingdom to anyone with a clever prompt.
I have a hard time seeing a future where retail doesn't bifurcate even further into ultra low margin, happy-path optimized megastores and concierge-style high touch boutiques. Places like Crutchfield that split the difference nicely seem to be a dying breed.
But this is a exception most of the time I just try to confuse the AI to get to an actual human faster.
The real solution would be the ability to block AI-generated adverts completely in your browser, forcing advertisers to send you non-AI ads if they want your attention.
To speak from a cynical step further along the spectrum (e.g. "aacktually the real real problem is...") I submit that "voting with your eyeballs" is just a weaker form of "voting with your wallet", which is itself often a behavioral trap [0] that isn't effective and mainly exists to dis-empower the public.
In other words, blocking the adverts would be nice, but unless it's part of an organized boycott it probably won't affect much either.
It’s why enshitification is so common. Create a tool that quantifies quality in a usable way as a metric and you change the entire economy.
::2065, in a US Social Studies class::
And that, children, across many industries, along with the unfortunately-timed chatbot craze, then believed to be real AI, is the surprisingly simple origin of Corporate Optimistic Cynical Braindeadism. It’s a bit wordy, but it was LLM-generated before the Big Correction, and nobody bothered to fix it.
I bet you did a bad job with your solution.
I hate AI (or humans following scripts like robots) customer service because they don't actually provide service. They jerk you around in circles, don't understand basic things, can't help, and take forever.
People don't hate customer service when they feel like they have been served.
The younger demographics will prefer the AI bot to talk to.
AI usage is rampant.
Now no one uses computers because only loser nerds use computers...
A "dork" is someone who likes AI a lot I think... They usually revolve more around a product or brand, and focus more on how great it is and everyone should like it. Rather than the "you wouldn't understand leave me alone" of the nerd.
Rampant use of AI for cheating is not at all incompatible with negative opinions of AI.
Possibly. Either way it (for me at least) neatly highlights why AI will succeed.
The students you talk about don't abstain from AI use entirely - they utilise AI for things they consider 'unworthy' of their attention/effort.
That is precisely the market AI will capture first - the tasks and processes that people (in general) have to do but don't really have any passion/interest in doing and for which perfection isn't critical.
And what may surprise many people in this thread (given its flow so far)...there are a whole heap of things that you and I care about, that 10s if not 100s of millions of other people consider 'unworthy' of their attention/effort and for which they will happily make do with a 'sub par' AI experience if it's cheaper, easier, more convenient.
Even researcher are using AI to do their research. It's not just being used for cheating.
People in their 60s or older get confused. People in their 40s or 50s tolerate it better. Younger people hate it with a passion and will hate anything that it touches.
You just get the information you need way quicker.
Recently I had to make changes to cancel my flight. Luckily the website had an agent and I used it to cancel my flight. Didn't have to wait for an email/chat or worse call.
I even rescheduled my flight using the same website agent.
It's just way more convenient.
Airlines websites could be so much simpler and quick to use if they weren't designed to be full of traps.
Don't expect that edge to persist indefinitely, they are in the adoption phase.
Great if grandma doesnt know how to use a web form, fucking useless for everyone else.